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<channel>
	<title>RawVoice Blog</title>
	<atom:link href="http://blog.rawvoice.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://blog.rawvoice.com</link>
	<description>Instant Media Communities</description>
	<pubDate>Thu, 15 May 2008 13:34:14 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.5</generator>
	<language>en</language>
			<item>
		<title>RawVoice CEO Interview with PodcastingNews.com</title>
		<link>http://blog.rawvoice.com/2008/05/08/rawvoice-ceo-interview-with-podcastingnewscom/</link>
		<comments>http://blog.rawvoice.com/2008/05/08/rawvoice-ceo-interview-with-podcastingnewscom/#comments</comments>
		<pubDate>Thu, 08 May 2008 22:12:42 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
		
		<category><![CDATA[Discussion]]></category>

		<guid isPermaLink="false">http://blog.rawvoice.com/2008/05/08/rawvoice-ceo-interview-with-podcastingnewscom/</guid>
		<description><![CDATA[RawVoice CEO Todd Cochrane has a hard hitting interview on his perceptions and state of the Podcasting Space as it relates to developments in the space over the past month. [PodcastingNews.com]
Tags:  Todd+Cochrane, Podcast, Podcast+Advertising
]]></description>
			<content:encoded><![CDATA[<p>RawVoice CEO Todd Cochrane has a hard hitting interview on his perceptions and state of the Podcasting Space as it relates to developments in the space over the past month. [<a href="http://www.podcastingnews.com/2008/05/08/podcaster-compensation-user-generated-content/">PodcastingNews.com</a>]</p>
<div class="bjtags">Tags:  <a rel="tag" href="http://technorati.com/tag/Todd+Cochrane">Todd+Cochrane</a>, <a rel="tag" href="http://technorati.com/tag/Podcast">Podcast</a>, <a rel="tag" href="http://technorati.com/tag/Podcast+Advertising">Podcast+Advertising</a></div>
]]></content:encoded>
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		<title>RawVoice CEO to Speak on Podcasting in Second Life</title>
		<link>http://blog.rawvoice.com/2008/05/07/rawvoice-ceo-to-speak-on-podcasting-in-second-life/</link>
		<comments>http://blog.rawvoice.com/2008/05/07/rawvoice-ceo-to-speak-on-podcasting-in-second-life/#comments</comments>
		<pubDate>Wed, 07 May 2008 19:34:58 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
		
		<category><![CDATA[Information]]></category>

		<guid isPermaLink="false">http://blog.rawvoice.com/2008/05/07/rawvoice-ceo-to-speak-on-podcasting-in-second-life/</guid>
		<description><![CDATA[Todd Cochrane CEO of RawVoice will be giving a presentation on Podcasting in Second Life on Monday May 12th at 6pm PST or 6PM SL time on Podcast Island. &#160;
He will be presenting a talk on, Securing a Sponsor in the New Media Space which will include invaluable tips on how to build your show [...]]]></description>
			<content:encoded><![CDATA[<p>Todd Cochrane CEO of RawVoice will be giving a presentation on Podcasting in Second Life on Monday May 12th at 6pm PST or 6PM SL time on Podcast Island. &nbsp;</p>
<p>He will be presenting a talk on, Securing a Sponsor in the New Media Space which will include invaluable tips on how to build your show and it&rsquo;s brand even if you are not seeking a sponsor.</p>
<p>The podcaster meetups take place in the <a href="http://slurl.com/secondlife/Podcast%20Island/172/25/95">Blogger and Podcaster Magazine building</a> on Podcast Island. IM Itazura Radio, Chugabug Goodnight, or Radar Masukami in-world for more information. [<a href="http://www.podcastisland.com/?p=12">More Information</a>]</p>
<div class="bjtags">Tags:  <a rel="tag" href="http://technorati.com/tag/Podcast">Podcast</a>, <a rel="tag" href="http://technorati.com/tag/Second+Life">Second+Life</a></div>
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		<title>RawVoice Engages 4.6 Million Downloads in 48 hrs</title>
		<link>http://blog.rawvoice.com/2008/05/06/rawvoice-engages-46-million-downloads-in-48-hrs/</link>
		<comments>http://blog.rawvoice.com/2008/05/06/rawvoice-engages-46-million-downloads-in-48-hrs/#comments</comments>
		<pubDate>Tue, 06 May 2008 22:20:45 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://blog.rawvoice.com/2008/05/06/rawvoice-engages-46-million-downloads-in-48-hrs/</guid>
		<description><![CDATA[On Thursday we received a email from a Vendor that needed to get some Podcast Advertising Inventory in play within a couple of days. The amount of Inventory we were asked to move was 4.6 million downloads.
While we have turned on Advertising deals quickly before, their is usually a week or more to get it [...]]]></description>
			<content:encoded><![CDATA[<p>On Thursday we received a email from a Vendor that needed to get some Podcast Advertising Inventory in play within a couple of days. The amount of Inventory we were asked to move was 4.6 million downloads.</p>
<p>While we have turned on Advertising deals quickly before, their is usually a week or more to get it engaged.</p>
<p>We put the word out on the buy to our 2500 plus podcasters, and because we already have the majority of their shows on our Podcast Statistic Platform&nbsp;along with having&nbsp;detailed show demographic data, we were able to turn on the inventory nearly overnight,</p>
<p>The most important thing is we are putting huge dollars in podcasters pockets each and every month and so long as we are helping those shows do what they do best than all I can say is mission accomplished.</p>
<p>My only hope is that at some point in the near future I can tell potential advertisers sorry we are out of inventory. Until that day happens if you have some dollars to put in the space let us show you how we build amazing ROI for our advertising partners</p>
<p>Todd Cochrane CEO RawVoice</p>
<p>&nbsp;</p>
<div class="bjtags">Tags:  <a rel="tag" href="http://technorati.com/tag/Podcast+Advertising">Podcast+Advertising</a>, <a rel="tag" href="http://technorati.com/tag/Blubrry">Blubrry</a>, <a rel="tag" href="http://technorati.com/tag/TechPodcasts">TechPodcasts</a></div>
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		<title>RawVoice Statistics System Update</title>
		<link>http://blog.rawvoice.com/2008/05/06/rawvoice-statistics-system-update/</link>
		<comments>http://blog.rawvoice.com/2008/05/06/rawvoice-statistics-system-update/#comments</comments>
		<pubDate>Tue, 06 May 2008 12:04:43 +0000</pubDate>
		<dc:creator>Angelo Mandato</dc:creator>
		
		<category><![CDATA[Blubrry]]></category>

		<category><![CDATA[PodcasterNews]]></category>

		<category><![CDATA[RawVoice Statistics]]></category>

		<category><![CDATA[Statistics]]></category>

		<category><![CDATA[Tech Podcasts]]></category>

		<category><![CDATA[appletv]]></category>

		<category><![CDATA[metrics]]></category>

		<category><![CDATA[reports]]></category>

		<category><![CDATA[stats]]></category>

		<guid isPermaLink="false">http://blog.rawvoice.com/?p=237</guid>
		<description><![CDATA[If you&#8217;ve looked at your RawVoice Statistics (PodcasterNews, TechPodcasts and Blubrry Statistics) over the weekend you may have seen some changes and additions. We are in the process of adding additional functionality for paid users. Influenced by Google&#8217;s model of providing free and paid services, we will continue to provide free statistics for podcasters who [...]]]></description>
			<content:encoded><![CDATA[<p>If you&#8217;ve looked at your RawVoice Statistics (PodcasterNews, TechPodcasts and Blubrry Statistics) over the weekend you may have seen some changes and additions. We are in the process of adding additional functionality for paid users. Influenced by Google&#8217;s model of providing free and paid services, we will continue to provide free statistics for podcasters who are members of our communities (<a title="PodcasterNews" href="http://www.podcasternews.com">PodcasterNews</a>, <a title="TechPodcasts" href="http://www.techpodcasts.com">TechPodcasts</a> and <a title="Blubrry" href="http://www.blubrry.com">Blubrry</a>) and will soon offer a Premium service for those who require advanced features and branding capabilities.</p>
<p>The update to the <a title="RawVoice Statistics" href="http://www.rawvoicestats.com">RawVoice Statistics</a> over this weekend incorporates many improvements to the system. By popular request, the drop down to select from monthly or overall reports has been ordered with the latest date first. The pie charts are now displayed using flash which include roll over tips with percentages. We are now detecting AppleTV in the clients section of the reports.</p>
<p>As of April 1st, user agents that are recognized as web crawlers or web bots are no longer included in the general reports. We are currently working on an audit screen to display these metrics separately.</p>
<p>The Premium service will be available soon. Please keep an eye on this blog for an official announcement.</p>
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		<title>User Generated Content Still Rules!</title>
		<link>http://blog.rawvoice.com/2008/04/28/user-generated-content-still-rules/</link>
		<comments>http://blog.rawvoice.com/2008/04/28/user-generated-content-still-rules/#comments</comments>
		<pubDate>Mon, 28 Apr 2008 14:01:52 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
		
		<category><![CDATA[Discussion]]></category>

		<category><![CDATA[mevio]]></category>

		<category><![CDATA[podcast]]></category>

		<category><![CDATA[podshow]]></category>

		<guid isPermaLink="false">http://blog.rawvoice.com/2008/04/28/user-generated-content-still-rules/</guid>
		<description><![CDATA[The team here at RawVoice lives User Generated Content day in and day out. We understand the absolute power of the podcast medium, and we are in no way scared of the word Podcast.
Very sadly and disappointingly so, one company in the podcast space wants to distance themselves from the word podcast, and those that [...]]]></description>
			<content:encoded><![CDATA[<p>The team here at RawVoice lives User Generated Content day in and day out. We understand the absolute power of the podcast medium, and we are in no way scared of the word Podcast.</p>
<p>Very sadly and disappointingly so, one company in the podcast space wants to distance themselves from the word podcast, and those that create user generated content.</p>
<p>Here at RawVoice we embrace podcasters, and the podcasting space. While we understand Audio and Video has been an integral part of the Internet for a long time, only in the past 4 years has it been possible to subscribe to highly focused content that you want to listen to with the added ability to listen or watch that content on your schedule and have that content automatically delivered to your portable media device.</p>
<p>The podcast medium is very strong and rapidly growing. RawVoice and our Podcast Communities and Podcast Networks continue to lead the way in the space by providing podcast creators the tools they say they need to grow their audiences, and measure who and where they are consuming that content.</p>
<p>RawVoice and our associated communities is the absolute best deal in the podcasting space, as we ensure podcast creators have the freedom to do what they do best and provide them opportunities without contracts and exclusivity.</p>
<p>Tenants of our Business</p>
<ul>
<li>All Podcasters we work with own their show&#8217;s content</li>
<li>Podcaster are Never Exclusive with us!</li>
<li>We never touch their programming</li>
<li>We do not put our advertising around their content</li>
<li>We never tell podcasters what to do with their shows</li>
<li>We do provide monetization opportunities!</li>
<li>Content producers have final say in all Advertising offers</li>
<li>We give every show in our community site exposure equally</li>
<li>All shows are represented equally no matter size</li>
<li>We provide free tools to help build audiences</li>
<li>We provide statistic services that are among the best in the space</li>
<li>Every RawVoice team member was a Podcaster First</li>
<li>We support the community by Sponsoring Podcamps</li>
<li>We support the community by being at Industry Events</li>
<li>We support the community by providing free educational resources (<a title="PodcastFAQ" href="http://www.PodcastFAQ.com" target="_blank">PodcastFAQ</a>)</li>
</ul>
<p>RawVoice is a company that cares about podcasters and values their valuable contributions. RawVoice is here for the long haul and we will never scorn those that have made this space great!</p>
<div class="bjtags">Tags:  <a rel="tag" href="http://technorati.com/tag/Podcast">Podcast</a>, <a rel="tag" href="http://technorati.com/tag/Podshow">Podshow</a>, <a rel="tag" href="http://technorati.com/tag/Mevio">Mevio</a></div>
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		<title>Podcamp NYC</title>
		<link>http://blog.rawvoice.com/2008/04/18/podcamp-nyc/</link>
		<comments>http://blog.rawvoice.com/2008/04/18/podcamp-nyc/#comments</comments>
		<pubDate>Fri, 18 Apr 2008 20:05:56 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
		
		<category><![CDATA[Special Events]]></category>

		<guid isPermaLink="false">http://blog.rawvoice.com/2008/04/18/podcamp-nyc/</guid>
		<description><![CDATA[The RawVoice team will be at Podcamp NYC in force. Todd Cochrane CEO will be doing a session on Podcast Advertising and Jeff Hinz our Content Director will be on a session about Seesmic.
We are also sponsoring the Friday night Podcamp Party in Brooklyn. So if your coming to Podcamp NYC we look forward to [...]]]></description>
			<content:encoded><![CDATA[<p>The RawVoice team will be at <a href="http://www.podcampnyc.org/">Podcamp NYC</a> in force. Todd Cochrane CEO will be doing a session on Podcast Advertising and Jeff Hinz our Content Director will be on a session about Seesmic.</p>
<p>We are also sponsoring the Friday night Podcamp Party in Brooklyn. So if your coming to Podcamp NYC we look forward to meeting up with all of the podcasters and new media creators coming to the event.</p>
<p>RawVoice is proud to be one of the many sponsors of <a href="http://www.podcampnyc.org/">Podcamp NYC</a></p>
<div class="bjtags">Tags:  <a rel="tag" href="http://technorati.com/tag/Podcamp+NYC">Podcamp+NYC</a></div>
]]></content:encoded>
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		<title>ADM Releases Guidelines and Standards for Comment</title>
		<link>http://blog.rawvoice.com/2008/04/16/adm-releases-guidelines-and-standards-for-comment/</link>
		<comments>http://blog.rawvoice.com/2008/04/16/adm-releases-guidelines-and-standards-for-comment/#comments</comments>
		<pubDate>Wed, 16 Apr 2008 20:26:43 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://blog.rawvoice.com/2008/04/16/adm-releases-guidelines-and-standards-for-comment/</guid>
		<description><![CDATA[The Association for Downloadable Media&#160;of which we are a Corporate member has released their Advertisement Unit Standards and Download Measurement Guidelines to the ADM membership and the new media community at Large.
The&#160;ADM has setup discussion pages where comments can be&#160;made on the guidelines, during a public commenting period.&#160;The full announcement can be looked at on [...]]]></description>
			<content:encoded><![CDATA[<p>The Association for Downloadable Media&nbsp;of which we are a Corporate member has released their <a href="http://www.downloadablemedia.org/wp/wp-content/uploads/2008/04/adm-advertising-standards-2_29_2008-draft.pdf">Advertisement Unit Standards</a> and <a href="http://www.downloadablemedia.org/wp/wp-content/uploads/2008/04/adm-download-measurement-guidelines-3_20_2008-draft.pdf">Download Measurement Guidelines</a> to the ADM membership and the new media community at Large.</p>
<p>The&nbsp;ADM has setup discussion pages where comments can be&nbsp;made on the guidelines, during a public commenting period.&nbsp;The full announcement can be looked at on the <a href="http://www.downloadablemedia.org/index.php/standards">ADM Website</a>.</p>
<div class="bjtags">Tags:  <a rel="tag" href="http://technorati.com/tag/Podcast">Podcast</a>, <a rel="tag" href="http://technorati.com/tag/ADM">ADM</a></div>
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		<title>Angelo Mandato RawVoice CIO to Speak at AdTech</title>
		<link>http://blog.rawvoice.com/2008/04/16/angelo-mandato-rawvoice-cio-to-speak-at-adtech/</link>
		<comments>http://blog.rawvoice.com/2008/04/16/angelo-mandato-rawvoice-cio-to-speak-at-adtech/#comments</comments>
		<pubDate>Wed, 16 Apr 2008 07:25:22 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
		
		<category><![CDATA[Information]]></category>

		<guid isPermaLink="false">http://blog.rawvoice.com/2008/04/16/angelo-mandato-rawvoice-cio-to-speak-at-adtech/</guid>
		<description><![CDATA[Angelo Mandato RawVoice CIO will be presenting today at AdTech in San Francisco. The panel he is&#160;slated to participate in&#160;will be the culmination of several months of work on a podcast / new media measurement standards document. 
Over the past couple of months Angelo has lead the Measurement committee at the Association for Downloadable Media. [...]]]></description>
			<content:encoded><![CDATA[<p>Angelo Mandato RawVoice CIO will be presenting today at <a href="http://www.downloadablemedia.org/index.php/about/join-us-for-adm-forum-in-april">AdTech in San Francisco</a>. The panel he is&nbsp;slated to participate in&nbsp;will be the culmination of several months of work on a podcast / new media measurement standards document. </p>
<p>Over the past couple of months Angelo has lead the Measurement committee at the Association for Downloadable Media. The committee as a whole has come up with a measurements standards document that is being announced and revealed to ADM&nbsp;members&nbsp;and the general public today.</p>
<p>In talking with&nbsp;Angelo today we both understand&nbsp;that this&nbsp;is a first step in laying lasting groundwork that will help media buyers understand that their are standards they should be looking for when working with podcast and new media companies.</p>
<p>RawVoice has been in the new media measurement space Since 2005&nbsp;and <a href="http://www.rawvoice.com/products/statistics/white-paper/">developed media measurement standards</a> that our media buyers trust.&nbsp;A majority&nbsp;of the&nbsp;standards that we and other companies in the space follow made it into this first measurement document. </p>
<p>A public commenting period will begin for all of&nbsp;the ADM documents released today. My team is looking forward to reviewing all of the other&nbsp;committee reports and commenting on them as well, as most of the documents being released today are being seen by many <a href="http://www.downloadablemedia.org/">ADM</a> members&nbsp;for the first time as well.</p>
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		<title>RawVoice Looking to Hire Advertising Sales Agent</title>
		<link>http://blog.rawvoice.com/2008/04/11/rawvoice-looking-to-hire-advertising-sales-agent/</link>
		<comments>http://blog.rawvoice.com/2008/04/11/rawvoice-looking-to-hire-advertising-sales-agent/#comments</comments>
		<pubDate>Fri, 11 Apr 2008 09:23:23 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
		
		<category><![CDATA[Contact Us]]></category>

		<category><![CDATA[Advertising Agent]]></category>

		<category><![CDATA[Podcast Advertising]]></category>

		<guid isPermaLink="false">http://blog.rawvoice.com/2008/04/11/rawvoice-looking-to-hire-advertising-sales-agent/</guid>
		<description><![CDATA[Have you just been let go from DoubleClick, or do you have Internet Advertising Sales Experience? We have an immediate position available. Part and or Full Time sales agents needed.
We prefer that candidates be located in Los Angeles, San Francisco or New York City candidate should be able well versed in the new media space. Compensation package directly tied to sales performance.
This [...]]]></description>
			<content:encoded><![CDATA[<p>Have you just been let go from DoubleClick, or do you have Internet Advertising Sales Experience? We have an immediate position available. Part and or Full Time sales agents needed.</p>
<p>We prefer that candidates be located in Los Angeles, San Francisco or New York City candidate should be able well versed in the new media space. Compensation package directly tied to sales performance.</p>
<p>This is a great opportunity for someone looking for a part time <a href="http://valleywag.com/378444/did-you-sign-googles-noncompete-good-youre-fired">position</a>. Send your resume to <a href="mailto:ceo@rawvoice.com">ceo@rawvoice.com</a></p>
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		<title>You can lead a Horse to Water</title>
		<link>http://blog.rawvoice.com/2008/04/09/you-can-lead-a-horse-to-water/</link>
		<comments>http://blog.rawvoice.com/2008/04/09/you-can-lead-a-horse-to-water/#comments</comments>
		<pubDate>Wed, 09 Apr 2008 18:50:31 +0000</pubDate>
		<dc:creator>Administrator</dc:creator>
		
		<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://blog.rawvoice.com/2008/04/09/you-can-lead-a-horse-to-water/</guid>
		<description><![CDATA[Yepp thats right you can lead a horse to water but you cannot make them drink. I continue to see advertisers getting wrapped around the axel of being leery of user generated content.
Part of this attitude&#160;is because of most of the idiotic YouTube video&#8217;s. Those of us working in the podcast / new media space [...]]]></description>
			<content:encoded><![CDATA[<p>Yepp thats right you can lead a horse to water but you cannot make them drink. I continue to see advertisers getting wrapped around the axel of being leery of user generated content.</p>
<p>Part of this attitude&nbsp;is because of most of the idiotic YouTube video&rsquo;s. Those of us working in the podcast / new media space understand what&nbsp;content is fit to run advertising in. That content&nbsp;is a far cry from some of the brain dead content you find on many of the video sites.</p>
<p>While the&nbsp;YouTube comments are not entirely fair as their is a 1/2 a percent of 1 percent of content worth advertising in. I will say that I find it baffling that media buyers are hesitant to jump into advertising on Podcast. </p>
<p>Let me think here</p>
<ul>
<li>Target Audience &ldquo;Check&rdquo;</li>
<li>Target Demographic &ldquo;Check&rdquo;</li>
<li>Target Age &ldquo;Check&rdquo;</li>
<li>Target Region &ldquo;Check&rdquo;</li>
<li>Extremely Accurate Reporting &ldquo;Check Check&rdquo;</li>
</ul>
<p>The list goes on and on. So if your one of those Horses that keep getting close to the water, why don&rsquo;t you dip your head in. Because what you will find is the freshest, coolest water you will ever drink. </p>
<p>Once you have a taste of the ROI this medium returns to your coffers you are gonna want to pull a semi-tractor up and suck up all the inventory. </p>
<p>We have millions of listeners ready to hear your message today. The question is are you ready to really engage them?&nbsp; Sooner or later the <a href="http://www.news.com/8301-10784_3-9914907-7.html">fairy tale, vendors</a> are living in, with working with big media will be over.</p>
<p><a href="mailto:ceo@rawvoice.com">ceo@rawvoice.com</a></p>
<p><em>Oh almost forgot. The vendors we work with totally get it and have been consistently in the coming on three years. If that is not a testament to the space nothing is.</em></p>
<div class="bjtags">Tags:  <a rel="tag" href="http://technorati.com/tag/Podcast">Podcast</a>, <a rel="tag" href="http://technorati.com/tag/Advertising">Advertising</a></div>
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